February 29, 2008...12:03 pm
Being Pretentious: No Longer Any Fun
I just heard on the radio that Clorox bought Burt’s Bees. Personally, this bugs me but it shouldn’t. I use so much bleach when I clean that it probably reverses any effect of recycling, composting, compact fluorescent bulbs, cloth diapering, or any other environmental effort I have made. My commitment to bleach bothers several of my friends to no end. More bad news: I will probably also not buy a hybrid car, unless they start making a model that actually comes with Leonardo DiCaprio installed.
I also just learned that Aldi and Trader Joes are owned by the same family. Again, no conflict for me because I love them both. Then it starts to get a little troubling though. Colgate Palmolive owns Tom’s of Maine. Unilever owns Ben & Jerry’s, and Estee Lauder owns Aveda.
What’s next, I ask you? Organic food at WalMart? It used to be fun to try and figure out what brands you wanted to be, well, branded with. No longer. Stupid big corporations responding to the socially responsible market. They are totally taking the fun out of this.



4 Comments
February 29, 2008 at 12:31 pm
Here is another crazy thing I learned when I went to Macy’s. All the make up counters are owned Este Lauder, including Origins, MAC, and Clinique. I felt like I was being hosed with the all the competition. Now I wonder if they are all the same products with different labels and prices
February 29, 2008 at 6:11 pm
Hehe…that’s a good one, your remark about the hybrid car. I will also definitely buy a Hybrid when it comes with LEO installed….*smiles*
February 29, 2008 at 8:58 pm
Sometimes it is nice just to not know stuff. Nestle seems to have bought the entire confectionery market in Australia. I did not know about any of the above - a few more hard purchase decisions to make.
March 2, 2008 at 3:02 am
[...] Issues: Being pretentious no longer any fun. A humorous look at trying to shop [...]
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